Protecting Our Local Communities

As local businesses residing in the communities they also serve, Maine beer and wine distributors share a collective responsibility in ensuring our products are consumed responsibly.

By only doing business with licensed retailers, we:

  • help ensure alcoholic beverages are only sold to those of legal age to consume them, thus reducing underage drinking
  • make sure other important laws are followed by producers and those that sell their products

We also take an active role in substance abuse prevention by sponsoring a number of state-wide programs, both individually and as a group, that:

  • partner with producers, licensed retailers, and Maine-based advocacy organizations to promote alcohol awareness
  • provide resources that teach those that serve alcohol how to prevent intoxication, drunk driving and underage drinking
  • help servers identify fake IDs

Looking Out for Our Youth

Given that alcohol is a unique product, MBWDA is investing in educational programming for Maine youth. Every year, we sponsor in-school presentations about the dangers of underage drinking and DUI. Distributors are also in the process of developing a number of locally-driven partnerships to help keep our children alcohol-free.

Initiatives


Distributors place tremendous value on their relationship with retailers and their staff

Following is a list of alcohol awareness, alcohol abuse prevention and training initiatives MBWDA members actively participate in: