Protecting Our Local Communities
As local businesses residing in the communities they also serve, Maine beer
and wine distributors share a collective responsibility in ensuring our products
are consumed responsibly.
By only doing business with licensed retailers, we:
- help ensure alcoholic beverages are only sold to those of legal age to
consume them, thus reducing underage drinking
- make sure other important laws are followed by producers and those that
sell their products
We also take an active role in substance abuse prevention by sponsoring
a number of state-wide programs, both individually and as a group, that:
- partner with producers, licensed retailers, and Maine-based advocacy organizations
to promote alcohol awareness
- provide resources that teach those that serve alcohol how to prevent intoxication,
drunk driving and underage drinking
- help servers identify fake IDs
Looking Out for Our Youth
Given that alcohol is a unique product, MBWDA is investing in educational
programming for Maine youth. Every year, we sponsor in-school presentations
about the dangers of underage drinking and DUI. Distributors are also in
the process of developing a number of locally-driven partnerships to help
keep our children alcohol-free.
Initiatives

Distributors place tremendous value on their relationship with retailers and their staff
Following is a list of alcohol awareness, alcohol abuse prevention and training
initiatives MBWDA members actively participate in:
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